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The opinion seems to be general when it comes to looking more attractive with a mask, especially if you wear a specific mask. We explain it all!

More than any other accessory we wear, the mask has been an essential and indispensable object to our daily life in the last couple of years. This is because, more than anything else, it is one of the safest and most efficient ways to prevent Covid-19 infection. However, according to a new study conducted by researchers at Cardiff University in the United Kingdom, protecting us against Covid-19 may not be the mask’s only use.

This study reveals that with the mask on, we look more attractive. And the reason is simple: because when you can only see half of a person’s face, your focus is centered on your gaze and therefore you have a greater sense of security.

However, if you’re the kind of person who goes for an unusual mask to help complete the look, we have bad news for you: this study also reveals that the most attractive type of mask is even the most basic, the disposable surgical masks. 

If you are surprised by the results of this study, you are not the only one. Nor did researchers at Cardiff University expect that both women and men would be seen more attractively when wearing a mask. This is because, before the pandemic began, masks were already widely used in some asian countries and the result was just the opposite – masks were seen as unattractive, much because they were associated with diseases and viruses.

“The results revealed that attractive faces covered by the mask were perceived as less attractive than the same faces without a mask,” could be read in a study published in 2016, where, for the first time, the effect of masks was studied.

“When we see someone wearing a mask we no longer think ‘this person has a disease’,” explained Professor Michael Lewis, who speaks of a change of mentality in the perception we have of masks.

From this new study, it is possible to realize that this change in the perception of masks may have some reason behind it: “This may be because we are used to health professionals wearing blue masks and now we associate these masks with caregivers or medical professionals. At a time when we feel vulnerable, we can conclude that wearing masks brings security and gives a sense of positivity towards the wearer,” said Michael Lewis, in a statement to “The Guardian” newspaper.

The study, conducted in the UK, began in February 2021. Forty-three women were asked to evaluate, on a scale of 0 to 10, how attracted they were to images of individuals in different situations: without a mask, with a simple cloth mask, with a surgical mask, or with a book in the area that would be covered by the mask.

The participants had no doubts and concluded that men with masks on were more attractive, especially if they were wearing surgical masks. 



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